"The decision to expand our menu was driven by consumer demand in our stores," said Antonio Swad, founder of Pizza Patrón. "Being a business that always caters to our community, it was an easy choice. The pizza market has evolved, and customers expect wings to be a menu option. Our distinctive flavors and two-step seasoning process make for an excellent and unique product with a very broad customer appeal," said Swad.

Pizza Patrón also recently introduced its Lista® 'Ready Now') program to its lineup. The signature Lista® pizza, available in cheese and pepperoni, is a large 15-inch pizza that costs just $4.99.

The restaurants feature a vivid color palette and resonate with an energetic and festive Latin influence that is a trademark of Pizza Patrón stores.

About Pizza Patrón
Pizza Patrón was founded by Antonio Swad in 1986. Since franchising began in March 2003, the brand has gone from four locations to 59 and more than 40 under development. Pizza Patrón features fun and festive carryout-only pizza stores that are community based in Spanish speaking or predominately Hispanic neighborhoods and recently added its first dine-in location in May 2005. In 2006, Pizza Patron introduced its 'Lista™' program, offering ready now large 15-inch pizzas, available in pepperoni and cheese for $4.99 in all 59 locations, making it the only franchise in the United States to offer a 15-inch large ready now pizza for $4.99. All pizza dough is made fresh throughout the evening; no preservatives are added or needed. The sauce is prepared fresh in the stores from crushed Roma tomatoes and only 100 percent mozzarella is used. Whole and half pizzas are offered at prices as low as $4.99 for a large pizza with cheese and one topping and $3.49 for the same half pizza. A large 'La Patrona' pizza with everything is only $7.99.

Contact
Pizza Patrón Inc.
Andrew Gamm
972-613-8000
andy@pizzapatron.com