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Thousands Celebrate Mexican Independence Day 09/16/06 Ft Worth, TX - September, 16, 2006 - Thousands of spectators gathered Saturday afternoon at La Gran Plaza to celebrate Mexico's Independence Day. An estimated 15,000 people came out to enjoy the live entertainment, food, and freebies given out by a host of vendors. Produced by Telemundo/Dallas, the festival boasted a wide variety of family-friendly entertainment, food, and fun. Entertainment included traditional cultural performances by Mariachis and folklorists' dancers as well as many contemporary music acts. A proud sponsor of the event, Pizza Patrón was very active in the festivities. Branded vehicles, a 20' inflatable icon, branded tents, banners and signs were on display to promote brand awareness. The Patrón tent and prize wheel were a popular attraction throughout the evening giving visitors the opportunity to win free pizzas, branded t-shirts and caps. Pizza Patrón also offered hot, fresh pizza to visitors and vendors quickly becoming a crowd favorite. "We love celebrating Fiestas Patrias at great community events like this," said Ernesto Hernandez, director of operations for Pizza Patrón Inc., "it gives the brand an opportunity to make a very personal connection with our fantastic customers." "We always look forward to this event," said Ernesto Hernandez, director of operations for Pizza Patrón Inc., "it is well organized and seems to get bigger each year. It is a unique opportunity for us to connect with so many of our faithful customers, and to introduce our brand to lots of potential new ones." About Pizza Patrón |
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