Month: February 2012

New stores, Hispanic campaigns to drive Pizza Patrón in 2012

Nation’s #1 Latino pizza brand reboots franchise development DALLAS – February 15, 2012 – Pizza Patrón announced today that it will be rebooting its franchising push in 2012 targeting strategic new markets and adding more stores in existing ones. The company will continue to hold fast to its core philosophy of growth through franchise distribution. … Continued

Pizza Patrón returns to Pizza por Pesos® roots in 2012

Chain looks to energize brand with three new Hispanic campaigns DALLAS – February 1, 2012 – Five years after weathering the media firestorm that erupted when Pizza Patrón advertised its Pizza por Pesos® promotion, the company announced today that it is planning three new campaigns for 2012 designed to celebrate the brand’s Latino roots. In … Continued