Company takes first steps to ‘Mexicanize’ the brand in 2014 DALLAS – December 30, 2013 – Pizza Patrón executives intend to roll out multiple new strategies designed to bring the brand closer to its core Mexican-born customers in 2014. The company plans to execute an array of updated branding programs that include new product development, … Continued
Chain raises pizza quality but not pizza prices DALLAS — May 01, 2012 -¡Es Calidad! (It’s quality) is the new campaign rolled out today by Pizza Patrón. ‘¡Es Calidad!’ is the company’s new fresh ingredients menu strategy that centers on dough made fresh every morning, whole milk mozzarella cheese, garden fresh vegetables and the company’s … Continued
Company’s 2013 National Franchise Convention convenes DALLAS – April 17, 2013 – Pizza Patrón awarded Jason LeVecke, Margaret LeVecke, Carl LeVecke and David Padilla of Pizza Revolución, LLC the Patrón … Continued
Product branded with traditional children’s song inspires nostalgia and activity DALLAS — January 30, 2012 – This month Pizza Patrón launches its new POLLITO CHICKEN™, breaded premium chicken tenders of 100 percent breast meat. The company expects to strike a chord with its core audience of foreign-born Hispanics with the new menu item, named after … Continued