Month: December 2013

Pizza Patrón Overhauls Brand Focus, Embraces Mexican Roots

Company takes first steps to ‘Mexicanize’ the brand in 2014 DALLAS – December 30, 2013 – Pizza Patrón executives intend to roll out multiple new strategies designed to bring the brand closer to its core Mexican-born customers in 2014.  The company plans to execute an array of updated branding programs that include new product development, … Continued