The Daily Dough

March 2014

Pizza Patrón Says: ¡Si, Se Puede! To La Ch!#gona

Pizza Patrón Says: ¡Si, Se Puede! To La Ch!#gona

Controversial new LTO pizza release date set for March 31 DALLAS  — March 27, 2014 – Pizza Patrón has come under heavy fire for the name of its latest LTO pizza, La Ch!#gona.  Despite public outcry from critics, resistance from some franchise partners [...]

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NPR Cancels Segment Over Name of Pizza Patrón's New LTO

NPR Cancels Segment Over Name of Pizza Patrón's New LTO

DALLAS  — March 17, 2014 – NPR, National Public Radio, the non-profit media organization that serves as a national syndicator to a network of 900 public radio stations in the United States, recently cancelled its planned segment about Pizza Patrón’s upcoming LTO pizza [...]

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Pizza Patrón Stands Behind Banned Ads

Pizza Patrón Stands Behind Banned Ads

New radio spots banned on some networks, ‘bleeped’ on others DALLAS  — March 17, 2014 – Despite notification that its new advertising campaign would be banned from a number of major radio networks, and pushback from some franchisees over the name of Pizza [...]

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Pizza Patrón Censored for Speaking 'Mexican'

Pizza Patrón Censored for Speaking 'Mexican'

New ads too ‘chingón’ for many Spanish radio networks DALLAS  — March 10th, 2014 – Pizza Patrón, the Dallas-based pizza chain, was informed that the company’s new advertising campaign would not be permitted to air on a number of major radio networks.  The [...]

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Pizza Patrón Selects Richards/Lerma as Creative Agency of Record

Pizza Patrón Selects Richards/Lerma as Creative Agency of Record

Brand sought a disruptive agency partner to support new products and offers DALLAS  — March 3rd, 2014 – Dallas-based ad agency Richards/Lerma has been selected as creative agency of record by Pizza Patrón.  The relationship will have the agency assisting in traditional, digital, [...]

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