Pizza chain puts savory new spin on a traditional industry staple
DALLAS — June 05, 2014 – Pizza Patrón is bringing spice and a touch of Mexico to classic pepperoni this summer with the introduction of Pepperoni Mexicano. The savory new Pepperoni Mexicano is rich with flavor and is made from beef, pork and a proprietary blend of spices and is infused with a hint of jalapeño.
Developed exclusively for Pizza Patrón by Tyson Foods, Pepperoni Mexicano was created for adventurous Pizza Patrón customers who want to experience an intensified version of the most popular pizza topping of all-time – pepperoni.
Customers will also have the option of ordering any recipe that contains regular pepperoni and replacing it with Pepperoni Mexicano for free — this includes the company’s Favoritas del Patrón line of specialty pies. Additionally, guests can create custom pizzas using the premium Pepperoni Mexicano for the same price as regular pepperoni, while supplies last.
“Pepperoni pizzas have always been the number one seller, and our new Pepperoni Mexicano keeps what customers love about traditional pepperoni and cranks the flavor up a few notches,” said Andrew Gamm, brand director for Pizza Patrón. “We continue to build on our commitment of bringing customers high-quality ingredients and unique, Mexican-inspired tastes for less money than any of our competitors.”
Large Pepperoni Mexicano pies will be featured as “Lista” (translated as now ready) at select locations.
Pepperoni Mexicano is available at participating Pizza Patrón’s for a limited time. Pricing may vary.
About Pizza Patrón
Since 1986, Pizza Patrón has been committed to making its promise of “Más Pizza. Menos Dinero.®” a reality for every customer. From the beginning, the brand has been recognized for its ‘fresh-dough’ pizza, its low prices and its trademark “friendly, bicultural service.” In 2007, the company drew international media attention with its PIZZA POR PESOS® program when it began accepting Mexican Pesos at all of its restaurants. In 2012, the company’s PIZZA POR FAVOR™ promotion that gave free pizzas to anyone who ordered in Spanish sparked international news coverage and lively debate throughout the U.S. Today, Pizza Patrón is the leading Mexican pizza brand in the U.S. and remains dedicated to bringing its unique experience to life with every pizza made, and in every community it serves.
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